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Finclass App

Campaign for Grupo Primo’s new app.

Finclass App

To promote the app of the startup created by Grupo Primo – a company of major influencers such as Thiago Nigro, Bruno Perini and Joel Jota – we created the campaign and produced the film “App Finclass”. The app brings together “finclasses” – classes with the biggest names in the financial market – to teach its users how to invest from scratch.

Our challenge was to show the app’s main features, with objective information, packaged in a charismatic, dynamic script supported by motion graphics.

Watch on Vimeo

Credits

Direction: Leila Savary

Script: Thiago Dantas

Editing, motion graphics and finishing: Pedro Magalhães

Post-production coordination: Thaiany Pinto

Executive production: Maria Sousa