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B2Run race tutorial

Registration tutorial for a running competition, done in a 100% online process.

B2Run race tutorial

We developed a registration tutorial for B2Run, a famous race aimed at business people, held in Portugal. The brand came to us to make the 100% online registration process easier and to boost it, increasing the engagement of the employees taking part in the event.

Thinking about the best way to solve the pain reported by our client, we produced two tutorial videos showing the step by step to take part in the race, guiding both individual runners and groups of participants. To best demonstrate how the registration platform works, we used voice-over and computer screen recording to support the process.

See the result below:

Watch on Vimeo Watch on Vimeo