Launch campaign for the new Ford Bronco Sport
broadcast on Canal Off and produced by our team.
The Costa Blanca seal was stamped on yet another successful Branded Content for the partnership between the brands Ford and Canal Off.
The launch of the new Ford Bronco Sport featured the “Adventure Icons” multiplatform campaign signed by the Costa Blanca team from creation to delivery.
Check out the film with Aretha Duarte:
Dream and adventure guided the narratives of the six original films, filmed in different Brazilian regions, starring adventurers as unbeatable as the new Bronco:
Italo FerreiraNortheastern, current world surfing champion and Olympic medalist.
Aretha DuarteThe climber from Minas Gerais was the first black Latin American woman to reach the summit of Everest.
Marcela Witt
Brazilian kitesurfing champion, she was the first woman to catch a kite wave in Nazaré.
Patricia Loureiro and Babi Jechow
The duo from São Paulo and Brazilian mountain bike champions are addicted to downhill.
Check out the campaign reel:
Technical sheet
Agency: ALMAP
Client: Ford and Canal Off
Directed by: Leila Savary
Screenplay: Luiza Prado
Director of photography: PH Costa Blanca / Alexandre Maciel
Production Director: Mariah Navarro
Executive Production: Maria Sousa
Field production: Tairine Barbosa / Zuryck D’Tassio
Local Production: Jackson Rodrigues / Américo Pinheiro / Tadeu de Oliveira
Still Photography: Joaquim Lima / Luana Tayse
Extra images: Marcelo Buchecha
Assembly and Finishing: Daniel Pardal
Audio mastering: Betinho Montero
Post Production Coordination: Thaiany Pinto
Production Company: Costa Blanca Films