Hi – Noronha Connection

Branded content series for Oi’s YouTube.

Branded Content for Oi with 12 episodes with a cast made up of surfer Gabriel Medina, and Chachá, a friendly tourist guide from Fernando de Noronha.

In this series, produced in four hours, the two take a very fun tour of the paradisiacal island, telling interesting facts about the place and stories that no one knew about. The case was a successful engagement on Oi’s YouTube channel, reaching 1.6 million views. ⁣All episodes are available on Oi Oficial’s YouTube. Check out some episodes from the series:

Technical Sheet

Customer: Hi

Agency: NBS

Producer: Costa Blanca Films

Directed by: Leila Savary and PH Costa Blanca

Director of photography: PH Costa Blanca

Assistant Director: Maria Gentil

Images: Bruno Tessari and Erick Figueiredo

Direct sound: Pedro Sá Earp

Production: Juliana Mansur

Production assistant: Luca Martins

Local Production and Assistant: George Noronha

Soundtrack: Jayme Monsanto

Audio Mastering: Betinho Montero

Motion Graphics: Daniel Sake

Editing and finishing: Erick Figueiredo, João Bernardo Muniz, Miguel Zisman and PH Costa Blanca

Cast: Gabriel Medina and Samuel Charamba “Chachá”

Agency credits (NBS):

VP of Creation: André Lima

National Creative Director: Carlos André Eyer

Creative Director: Marcello Noronha

Creation: Bruno Pinaud, Eric Ribeiro and Aline Santos

Production: Teca Vilaça and Giovani Cordioli

Service: Cris Leal and Fernanda Maia

Solicitar orçamento

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